Author’s Note: We first published this post over a decade ago after we adopted the then “Google Apps for Work.” The product, since rebranded Google Workspace, has served us well for all these years. In fact, … Read more →
Google is a household name for internet search. Most people are aware of consumer Gmail. However, many businesspeople are not aware of Google’s suite of applications for business, Google Workspace (formerly G Suite).
“Gone Google” is a term Google coined for companies that have adopted Google Workspace. At the time of publication of this post, Google states that over 5 million companies have gone Google. With over 125 million businesses in the world, there’s clearly some upside for Google.
Through the use of simple-to-install browser apps and extensions, several vendors now offer Gmail users instant access to business productivity and sales enablement tools.
Users of business Gmail, part of Google Apps for Work, have several options for scheduling emails, tracking whether emails were opened and finding out whether links were within opened emails were clicked by recipients. And this is only a subset of the empowering functionality that’s available to Gmail users.
This website includes affiliate links to a Google Workspace free trial page.
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